The Small Business Council of Rochester wanted to increase event attendance and honor the nominees for their annual Business Person of the Year Award celebration. The theme: Be inspired.
Industry
Organization
Services
Creative: Video Production
We invited the 2019 award nominees to UUU Art Collective and asked what inspiration meant to them.
To promote and stir up excitement for the event, a shortened video was launched organically across the SBC's social media channels.
The full video premiered during the annual celebration to an audience of more than 500 local business leaders.